A billboard written in Arabic has taken direct aim at Republican presidential nominee Donald Trump.
“Donald Trump doesn’t know what this means, but he’s scared of it anyway,” reads the billboard, posted along a Michigan interstate near Dearborn, which has one of the biggest Arab-American communities in the U.S. The only words written in English is Trump’s name and a website called “Trumpisscared.org.”
The sign, and accompanying website, is funded by the Nuisance Committee, which was started by the creator of the Cards Against Humanity card game. According to a spokesperson for the Nuisance Committee, the billboard is one of three others the group has posted across the country.
“We came up with it because we believe that Donald Trump’s hateful rhetoric is not based on reality. It’s based in fear,” Nuisance Committee spokeswoman Melissa Harris told the Detroit Free Press. “And we think that irrational fear is what’s driving his anti-immigrant message.”
Trump has been accused of using anti-Muslim rhetoric throughout his presidential campaign. Earlier this year, he called for a temporary ban on Muslims entering the United States, but is now calling for an “extreme vetting” of Muslims entering the country. He has also called for tougher policing, including profiling foreigners who look like they could have connections to terrorism or certain Middle Eastern nations.
The Nuisance Committee is a political action committee (PAC) started by Cards Against Humanity co-creator Max Temkin. According to Temkin, the goal of the PAC is to “drive Trump nuts.”
A fundraising campaign called “America Votes with Cards Against Humanity” allows users to buy expansion packs for the card game about either candidate. According to the Cards Against Humanity website, sales of the promotional packs will be distributed between Clinton’s PAC, groups opposing Trump and initiatives in swing states.
Michigan is considered a swing state.
The billboard will remain posted until Nov. 8, otherwise known as election day in the U.S., according to the Detroit Free Press.
— With a file from The Associated Press